Privacy policy

Last updated: May 21, 2026

Martlaz Limited (trading as Darian Fits) ("we", "us", "our") respects your privacy and is committed to protecting your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, Quebec's Act respecting the protection of personal information in the private sector (Quebec Law 25).

This Privacy Policy describes how we collect, use, disclose, and protect the personal information of customers and visitors who interact with our online store at darianfits.com.

Controller of Personal Information

The organization responsible for the personal information collected through this website is:

Martlaz Limited (trading as Darian Fits) Registered Office: 32 Albert Road, Mitcham, London, Greater London, CR4 4AH, United Kingdom. Canadian Operations Facility: 7 Cypress Crescent, Thompson, MB R8N 0P6, Canada Company Registration Number: 16614951

Email: info@darianfits.com Phone: +14313409042 Customer Service Hours: 9:00 AM – 5:00 PM (Atlantic Time, GMT -4), Monday to Friday

Privacy Officer (Quebec Law 25)

In accordance with Quebec Law 25, we have designated a Privacy Officer responsible for ensuring compliance with applicable privacy laws and for handling questions, complaints, or requests regarding your personal information.

You may contact our Privacy Officer at:

Email: info@darianfits.com Postal Address: 32 Albert Road, Mitcham, London, Greater London, CR4 4AH, United Kingdom.

The Privacy Officer responds to inquiries within 30 days of receipt, as required by PIPEDA.

Personal Information We Collect

When you place an order through our online store, we collect the following personal information to fulfill your purchase:

Full name
Delivery address
Billing address
Email address
Phone number
Order details (products, quantities, prices)
Payment information (processed directly by certified third-party payment providers)

We process this information solely for the purpose of executing the contract between you and Darian Fits, including order confirmation, shipping, customer support, and after-sales service.

Newsletter Subscription If you voluntarily subscribe to our newsletter through the signup form available in our website footer, we will collect your email address with your explicit, opt-in consent. You may unsubscribe at any time through the link included in every newsletter email. Withdrawal of consent does not affect the lawfulness of any processing carried out prior to withdrawal, and will not result in any penalty or reduction of service to you.

Customer Service Communications When you contact us by email or phone, we process your name, email address, phone number (if provided), and the content of your inquiry in order to respond to you and provide support.

Website Technical Data When you visit our website, our hosting infrastructure automatically records:

IP address
Browser type and version
Operating system
Date and time of access
Pages viewed
Referrer URL

This data is used solely to maintain website functionality, security, and performance.

Age Restriction

Our online store is intended for customers who have reached the age of majority in their province or territory of residence in Canada. We do not knowingly collect personal information from individuals who have not reached the age of majority.

By placing an order, you confirm that you have reached the age of majority under the laws of your province or territory of residence and have the legal capacity to enter into binding contracts.

If we become aware that we have inadvertently collected personal information from a minor, we will delete it promptly.

How We Use Your Personal Information

We use your personal information for the following purposes:

To process and deliver your orders
To communicate with you regarding orders, shipping, and customer service
To process refunds, returns, and exchanges
To comply with legal obligations, including tax and accounting requirements
To detect and prevent fraud, unauthorized activity, and security incidents
To improve our website, products, and services
To send newsletter communications, but only with your explicit consent
To respond to your inquiries and exercise of privacy rights

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enable basic website functionality, analyze website performance, and improve user experience. Cookie consent is managed through our cookie consent management platform, Consentmo.

Strictly Necessary Cookies These cookies are essential for the operation of the website and do not require your consent. The table below lists the primary strictly necessary cookies in use. For the complete and current list, please visit our Cookie Preferences page.

Cookie Name	Provider	Purpose	Duration
cookieconsent_status	Consentmo	Stores your cookie consent choices	1 year
cookieconsent_preferences_disabled	Consentmo	Stores your cookie consent choices	1 day
csmConsentIdentifier	Consentmo	Stores a unique identifier for the user's cookie consent session	1 year
csmADACountryDetection	Consentmo	Detects the visitor's country for applying appropriate privacy compliance rules	1 year
cart	Shopify	Contains information related to the user's cart	2 weeks
_shopify_country	Shopify	Used for currency and country determination	30 minutes
_shopify_essential	Shopify	Essential store functionality, session and checkout	1 year
checkout	Shopify	Used by checkout to identify the user	21 days
_tracking_consent	Shopify	Stores privacy rule preferences for the visitor's region	1 year
localization	Shopify	Used to localize the cart to the correct country	2 weeks
_shs_state	Shopify	Used to maintain state during the session for storefront functionality	Session

Statistics Cookies These cookies collect anonymous data to help us understand how visitors interact with the website. They are activated only after you provide explicit consent through our cookie banner.

Cookie Name	Provider	Purpose	Duration
_landing_page	Shopify	Captures the landing page of visitors coming from other sites	2 weeks
_orig_referrer	Shopify	Allows identification of referral sources	2 weeks
_shopify_analytics	Shopify	Contains analytics data for buyer surfaces	1 year
_shopify_s	Shopify	Identifies a given browser session and shop combination	30 minutes
_shopify_y	Shopify	Shopify analytics identifier	1 year
_merchant_analytics	Shopify	Contains analytics data for the merchant session	1 year
_clck	Microsoft Clarity	Stores information on how visitors use the website to generate analytics reports	1 year
_clsk	Microsoft Clarity	Stores information on how visitors use the website to generate analytics reports	Session

Marketing Cookies These cookies track activity to deliver relevant content and measure the effectiveness of our campaigns. They are activated only after you provide explicit consent through our cookie banner.

Cookie Name	Provider	Purpose	Duration
_shopify_marketing	Shopify	Contains marketing data for storefront and checkout	1 year

Preferences Cookies These cookies remember your choices to provide a more personalized experience. They are activated only after you provide explicit consent through our cookie banner.

Cookie Name	Provider	Purpose	Duration
shopify_override_user_locale	Shopify	Used to set user locale preferences	1 year

You may accept, reject, or customize your cookie preferences at any time. To manage your cookie settings or withdraw consent after acceptance, please visit our Canadian Privacy Rights page:

https://darianfits.com/pages/canadian-privacy-rights-pipeda-quebec-law-25

You can also block or delete cookies through your browser settings at any time. Please note that blocking strictly necessary cookies may affect the functionality of our website.

Site Monitoring and Data Privacy

We use third-party analytics services, including Microsoft Clarity and Shopify Analytics, to help ensure website security, prevent fraudulent activities, and optimize our store's performance. These services are activated only after you provide explicit consent through our cookie banner. You may manage or withdraw your consent at any time via our cookie preference settings or through our Canadian Privacy Rights page. All data tracking is managed in compliance with Canadian privacy regulations (PIPEDA and Quebec Law 25).

Service Providers and Third Parties

We share personal information only with trusted service providers who help us operate our store and fulfill orders. These providers process your data on our behalf and under contractual obligations to protect your information.

Shopify Inc. Our online store is hosted on the Shopify platform. Shopify processes customer data necessary to operate the store, including order information, technical website data, and analytics.

Apple Pay and Google Pay Tokenized payment information is processed through Apple Pay and Google Pay when you choose these payment methods. We do not have access to your full payment card details.

Shopify Email We use Shopify's native email service to send transactional emails (order confirmations, shipping updates) and newsletter communications (only to customers who have opted in).

Canada Post We share your name and delivery address with Canada Post to enable delivery of your order.

Microsoft Clarity With your explicit consent, Microsoft Clarity processes behavioral data including session recordings and heatmaps to help us understand and improve our website performance.

Shopify Analytics With your explicit consent, Shopify's built-in analytics tools process anonymized storefront and session data to help us understand traffic patterns and store performance.

Consentmo Consentmo provides our cookie consent management platform. Consentmo processes consent preference data solely to enable compliance with applicable privacy laws and to manage cookie consent on our behalf.

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes.

International Data Transfers

Some of our service providers, including Shopify and Microsoft, operate globally and may process your personal information in jurisdictions outside of Canada, including the United States and the United Kingdom.

When personal information is transferred outside of Canada, we ensure appropriate safeguards are in place through:

Contractual obligations with our service providers
Industry-standard security measures
Compliance with PIPEDA's accountability principle, which requires us to ensure that personal information transferred to third parties receives comparable protection

You acknowledge that, when personal information is processed outside of Canada, it may be subject to the laws of the receiving jurisdiction, including potential access by foreign government authorities.

For more information about specific service providers' data practices:

Shopify: https://www.shopify.com/legal/privacy
Microsoft Clarity: https://privacy.microsoft.com
Consentmo: https://www.consentmo.com/privacy-policy

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected and to comply with legal obligations:

Order data: retained for 7 years to comply with Canadian tax and commercial record-keeping requirements
Newsletter subscriptions: retained until you unsubscribe or request deletion
Customer service communications: retained until your inquiry is resolved, then deleted unless longer retention is required by law
Website technical logs: automatically deleted after 7 days
Cookie consent preferences: retained for 1 year from the date of your last interaction with our consent banner

After the applicable retention period expires, your personal information is securely deleted or anonymized.

Your Privacy Rights (PIPEDA and Quebec Law 25)

As a resident of Canada, you have the following rights regarding your personal information:

Right of Access You may request confirmation of whether we hold personal information about you and request a copy of that information.

Right to Correction You may request correction of inaccurate or incomplete personal information.

Right to Deletion You may request deletion of personal information we hold about you, subject to legal exceptions (for example, when retention is required for tax, security, or legal reporting purposes).

Right to Data Portability (Quebec Law 25) If you are a resident of Quebec, you have the right to request a copy of your computerized personal information in a structured, commonly used technological format, allowing you to transmit it to another party.

Right to Withdraw Consent You may withdraw your consent to the processing of your personal information at any time, including consent for marketing communications, cookies, and analytics tracking. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

Right to Object You may object to the processing of your personal information for direct marketing purposes at any time.

How to Exercise Your Rights To exercise any of these rights, please use the dedicated tools available on our Canadian Privacy Rights page:

https://darianfits.com/pages/canadian-privacy-rights-pipeda-quebec-law-25

Alternatively, you may contact our Privacy Officer directly at info@darianfits.com.

We will respond to your request within 30 days of receipt. If your request is complex, we may extend this period and will notify you of the extension.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

SSL/TLS encryption for all data transmitted between your browser and our website
Encryption of sensitive data during transmission and storage
Access controls limiting personal information access to authorized personnel only
Secure infrastructure provided by certified service providers (Shopify)
Regular security assessments and monitoring
PCI DSS compliance through our payment processors

While we strive to protect your personal information using industry-standard practices, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but commit to continuous improvement of our protective measures.

Data Breach Notification

In the event of a confidentiality incident or data breach involving your personal information that presents a real risk of significant harm, we will:

Notify you directly without undue delay
Notify the Office of the Privacy Commissioner of Canada (OPC), as required by PIPEDA
Notify the Commission d'accès à l'information (CAI) for residents of Quebec, as required by Quebec Law 25
Maintain a record of the incident for at least 24 months
Take all reasonable measures to mitigate the harm caused

We will provide affected individuals with information about the nature of the breach, the personal information involved, and the steps we are taking to address the situation.

Legal Disclosure

We may disclose your personal information without your consent in the following limited circumstances:

When required by Canadian law, court order, subpoena, or other legal process
To cooperate with law enforcement, regulatory authorities, or government agencies
To investigate or prevent fraud, security threats, or illegal activity
To protect the rights, property, or safety of Darian Fits, our customers, or others
In connection with a merger, acquisition, reorganization, or sale of business assets, subject to applicable privacy laws

Any such disclosure is made only to the extent legally required or permitted.

Complaints

If you believe your privacy rights have been violated, we encourage you to contact our Privacy Officer first at info@darianfits.com so we can address your concerns directly.

You also have the right to file a complaint with the appropriate Canadian supervisory authority:

Office of the Privacy Commissioner of Canada (OPC) 30 Victoria Street, Gatineau, Quebec K1A 1H3 Phone: 1-800-282-1376 Website: https://www.priv.gc.ca

For residents of Quebec: Commission d'accès à l'information du Québec (CAI) Phone: 1-888-528-7741 Website: https://www.cai.gouv.qc.ca

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or through a notice on our website.

We encourage you to review this Privacy Policy periodically. Continued use of our Services after changes are posted constitutes acceptance of the updated Privacy Policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact our Privacy Officer:

Email: info@darianfits.com Phone: +14313409042 Customer Service Hours: 9:00 AM – 5:00 PM (Atlantic Time, GMT -4), Monday to Friday

We typically respond to privacy inquiries within 24 to 48 business hours, with formal privacy requests handled within 30 days.

Last updated: May 21, 2026